A Fresh Look for Real Estate Websites & Services
I sat down with the boss to get his thoughts on the new real estate websites we launched earlier this month. For years now, founder Dan and the team at LYF Marketing have been helping REALTORS® develop and grow their business using a blend of digital, social, and traditional marketing.
“First off I just want to say what a remarkable success its been. The number of REALTORS® jumping on board has been nothing short of tremendous.”
“As the agency was developing I saw a huge opportunity to offer something unique to REALTORS®. You see, many of our competitors look to automate their service in order to grow, and that model works fine in many industries; Amazon has done it with commodity type products, Indochino with men’s tailoring, Clearly Contacts with glasses.”
But Dan believes working with REALTORS® is different, “they’re people-people, I believe, and our clients echo this, they like working with a team invested in their growth. They prefer phone conversations and face-to-face meetings. Our clients are welcome to stop by our offices anytime, and they often do.”
Dan believes investing more time and service into each client will pay dividends in the long run.
“Our competitors are casting their net wider to grow, offering less and less personalized service, we’re doing the opposite and going deeper. Our success depends on growing our clients business, the more they grow, the more services we provide and so our business grows as theirs does. It keeps us truly invested in each client and their success.”
“Bartle Bogle Hegarty is a juggernaught in the world of advertising and marketing, they represent companies like Uber, Sony, and Absolut. Written on their wall at their head office in London is this saying that really resonates with me, when the worlds zigs, zag. And that’s exactly what we plan on doing.”
Earlier this month at LYF Marketing we launched our new Harvey and Monica REALTOR® website platforms, industry leading custom design matched with bespoke service.
“Their essentially custom websites at a fraction of the price. We listen and invest our time with each client. We take their photos and write all their personalized content. It’s a really great process and I’ll gladly take the time to have a conversation with anyone who wants to learn more about it.”